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Publishing Strategies

11.20.17
by Brian Jud

creative blendingMany product ideas are a result of observing a phenomenon in one area of life and applying it to a...

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10.26.17
by Brian Jud

Golf bagHave you ever watched golfers look through the assortment of the clubs in their bags before choosing just the...

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09.29.17
by Brian Jud

book and gavelDeciding upon the price of your book may have more impact on your sales and profits than any...

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09.06.17
by Laura Baker

online shoppingLabor Day marks the unofficial end of summer, and as such, the time for retailers to fill their shelves...

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08.04.17
by Brian Jud

5 RulesDo you think of the word plan as a document beginning with your mission statement followed by an analysis of your...

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07.05.17
by Brian Jud

So whatMany products, including books, are combinations of tangible and intangible elements. People do not buy the tangible...

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05.23.17
by Laura Baker

eBookSo, you’ve taken the plunge and invested in an electronic version of your title. What are the next steps to getting that...

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05.04.17
by Brian Jud

Stragegy PlanningHave you ever thought about taking a long trip? If so, you probably thought about how you would get...

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04.10.17
by Laura Baker

hot air balloon launch“This is how we launch a book.” It’s easy to get so set in a way of doing things...

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03.07.17
by Brian Jud

Places to Sell BooksYou can benefit from the opportunity of selling to special sales (non-bookstore) buyers by dividing the total...

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