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Publishing Strategies

09.06.17
by Laura Baker

online shoppingLabor Day marks the unofficial end of summer, and as such, the time for retailers to fill their shelves...

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08.04.17
by Brian Jud

5 RulesDo you think of the word plan as a document beginning with your mission statement followed by an analysis of your...

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07.05.17
by Brian Jud

So whatMany products, including books, are combinations of tangible and intangible elements. People do not buy the tangible...

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05.23.17
by Laura Baker

eBookSo, you’ve taken the plunge and invested in an electronic version of your title. What are the next steps to getting that...

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05.04.17
by Brian Jud

Stragegy PlanningHave you ever thought about taking a long trip? If so, you probably thought about how you would get...

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04.10.17
by Laura Baker

hot air balloon launch“This is how we launch a book.” It’s easy to get so set in a way of doing things...

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03.07.17
by Brian Jud

Places to Sell BooksYou can benefit from the opportunity of selling to special sales (non-bookstore) buyers by dividing the total...

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02.24.17
by Laura Baker

Top TrendsAs new books continue to be written and published at an increasing rate, it is more important than ever for publishers, suppliers,...

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02.08.17
by Brian Jud

YesAuthors and publishers hear the word “NO” frequently. It could be said by the media, distributors, buyers in retail stores, or...

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12.15.16
by Brian Jud

Baseball Making a large-quantity sale (5,000 or more) of your books to corporate buyers typically entails a formal presentation...

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