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Books

09.02.14
by Laura Baker

For some publishers, printing and eBooks go hand in hand. For others, their titles are converted to eBooks later, or even released exclusively as eBooks. Regardless of whether you’re releasing both simultaneously or converting existing titles,...

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08.25.14
by Laura Baker

Publishers’ needs to have one print file and print it all over the world for local distribution, versus printing in one location and then shipping it all over the world, is growing. 

At the 2014 Book Manufactures Institute (BMI)...

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08.13.14
by Laura Baker

Millions of new titles are published every year.  How can you stand out in this crowd? 

On August 6, Brian Jud, Executive Director of APSS, guest presented the Sheridan webinar...

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07.30.14
by Laura Baker

Doing more with less is a constant challenge in publishing. Publishers must meet that imperative while still producing a book that stands out on the physical and virtual shelf and appeals to customers.

Sheridan Books successfully addresses...

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07.08.14
by Laura Baker

At Sheridan, we’re committed to continually improving our services to meet customers’ diverse publishing needs. Our most recent improvement is the addition of seven important new features to our direct-to-...

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07.02.14
by Brian Jud

You are familiar with the process of selling books through bookstores, bricks and clicks. But there is another way to sell books, and it could be more profitable for you. That is special-sales marketing -- also called non-bookstore marketing or...

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06.25.14
by Joe Thomson

A contrarian approach or perhaps just wishful thinking from a long time book manufacturer. 

On Sunday, I boarded a plane for the Association of American University Presses (AAUP) meeting in New...

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06.03.14
by Laura Baker

Email Marketing SuccessThe best marketing program is doomed to fail if your customers and prospects don't have...

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05.20.14
by Laura Baker

Expand Your Print Solutions and Your RevenueWould you like to bridge the gap between depleted inventory...

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05.06.14
by Laura Baker

As an author or publisher there are many decisions to make that influence the appearance and quality of a book.  From how the text and cover will be laid out and designed, to  choosing the right material for each, to deciding what...

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